A Korea Baseball Organization club drew more than one million home fans for a second consecutive season, reports said on Sept. 11, with a seat occupancy rate of 97.2 percent.

The notable point is the gap between results and attendance. The club sustained its drawing power even with postseason qualification all but out of reach.

League-wide, attendance has been rising for several years. Analysts credit growing shares of women and fans in their twenties and thirties, along with improved stadium facilities and a cheering culture that has become part of the viewing experience.

Occupancy in the 97 percent range is effectively a sellout. At that level, incremental revenue shifts away from tickets toward food and beverage, merchandise and broadcast rights.

For club management, a stable attendance base underpins long-term investment decisions, since player payroll structures and facility plans are built on predictable revenue.

Among Sinophone baseball fans in Korea, attending KBO games has become a familiar pastime. The similarity of cheering styles to Taiwanese professional baseball is often cited as lowering the barrier to entry.